Pure & velvety soft. Leaves skin feeling soft & smooth all day. CVS/pharmacy baby powder keeps you and your baby's skin soft and smooth, while adding a clean fresh scent. Your skin is susceptible to irritating friction from folds of skin and clothes that rub. This powder is made of millions of tiny particles that glide over each other eliminating friction. Skin is left feeling cool and comfortable. CVS/pharmacy baby powder is hypoallergenic, allergy and dermatologist tested, and pediatrician tested. CVS quality.