SYNTHETIC FRAGRANCE FREE: Ideal for people with sensitive skin who don't want to sacrifice fresh smelling clothes
ALL NATURAL: Plant essential oils with antibacterial properties are gentle on skin but tough on dirt
CHEMICAL FREE: No phosphates, chlorine, formaldehyde, sulfates, dyes or parabens making this the best detergent for households with children and/or pets
CRUELTY FREE: Eco-Me high efficiency laundry soap is made in the USA without animal testing
HEALTH CONSCIOUS: Remove toxins from your home to relieve concerns of tonxins contributing to increase of disease in our society